Realists launches US operation and American site ahead of NASS 2026
Realists Training Technologies has opened Realists USA, Inc. in Columbus, Ohio, and launched a US-focused website as it expands spine training sales and support for American programs. The company will also meet surgeons and device teams at the North American Spine Society annual meeting in San Antonio from October 14 to 17.
Why it matters: - Realists now has a US entity for American spine programs to buy from and call locally. - The new setup is meant to match how US customers evaluate training and support. - The expansion gives RealSpine a dedicated American sales and service base ahead of a major spine industry meeting.
What happened: - Realists Training Technologies said its US subsidiary, Realists USA, Inc., now sells and supports RealSpine from Columbus, Ohio. - The company launched realistsusa.com for American spine programs and the device teams that train them. - Realists will meet customers at the North American Spine Society 41st Annual Meeting in San Antonio from October 14 to 17. - The company will hold private 30-minute suite sessions during NASS 2026, away from the show floor. - Sessions can be booked at realistsusa.com/nass-2026/.
The details: - Realists said the US site is organized by anatomy, not by catalog structure. - Every request submitted through the site goes to Greg Rhinehart at Realists USA rather than to a distributor. - The 2026 RealSpine portfolio uses one platform with three product families. - Programs acquire the platform once, then add cartridges, modules, and pathologies as training needs expand. - The Deformity line includes Lenke 3, Lenke 1, and patient-specific models configured from preoperative imaging. - Realists was founded in 2015 as a university research group in Leipzig, Germany. - The company says it is used in more than 60 countries. - Realists lists partnerships with Stryker, Medtronic, DePuy Synthes, and Globus Medical. - In the US, the company says it has relationships with Weill Cornell and Texas Back Institute.
Between the lines: - The US launch signals a shift from a Europe-centered sales model to a more localized American presence. - Realists is betting that direct support and a US-facing website will matter as much as the product itself in winning spine training accounts. - The NASS timing suggests the company wants to use the meeting to turn awareness into booked conversations.
What's next: - Realists USA will use NASS 2026 to meet surgeons and device teams in private sessions. - The company will continue routing US inquiries through Greg Rhinehart in Columbus. - American programs can request more information or book a discovery call through realistsusa.com.
The bottom line: - Realists is making its US push concrete: local entity, local support, local website, and a direct sales presence built for American spine programs.
Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.
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